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Saturday
Aug262017

MusicThinkTank Weekly Recap: Lean Start Up For Music Promotion

Thursday
Aug242017

Using The Lean Start Up Method For Music Promotion?

The Lean Start Up Method was first proposed in 2008 by Eric Ries the author of The Lean Startup, using his personal experiences adapting lean management principles to high-tech startup companies. The methodology is in short a way to present an idea/hypothesis to the end consumer to find the “minimum viable product” (MVP) before starting to develop a product or servie to find if there’s actually a need for the product that the end consumer is actually willing to pay for. The method has been expanded to apply to any individual, team, or company looking to introduce new products or services into the market. But how about music?

A recent course have been added to Udemy showing how to implement Lean Start Up methods into building a music career while building a fanbase. There haven’t been much content about this subject but some have touched on it such as Ryan Tanaka, Matt Shadetek and George Howard. Giving examples on how Demo’s could be called the “MVP” but often takes way to long and to much resources to be called the Lean Method. Matt gives the examples when often UK rappers made “dubplates” pressed singles to radio DJ’s to find out if it was a hit or not. That way knowing if it’s worth persuing pressing or releasing the new single.

Now with Live streaming and direct feedback with social media whould this be the new way to create music and engage with fans?

Monday
Aug212017

The Ultimate Beginner's Guide To Guitar Terms 

There are a slew of guitar terms to learn when you’re just beginning. If you want to be a successful player you need to learn chords and strumming techniques but also terminology. This is a complete list of guitar terms to get you started!

Click to read more ...

Monday
Aug212017

7 Essential Clauses In An Artist Management Deal

This post by Canadian entertainment lawyer Byron Pascoe originally appeared on the Bandzoogle Blog

One of the most important relationships in music is between the artist and his or her manager.

The manager’s specific role will depend on the manager and band, but generally the manager advises and directs the artist in connection with all matters relating to the artist’s professional career in the entertainment industry.

That’s pretty broad. As such, it’s important that the artist and manager are on the same page about the manager’s role, and also about their collective goals, and expectations of each other.

 

Click to read more ...

Saturday
Aug192017

MusicThinkTank Weekly Recap: Can The Music Business Support Musician's Mental Health?

Friday
Aug182017

Can The Music Business Support Musicians In Taking Care Of Their Mental Health?

Many musicians have mental health issues. Most common are depression, anxiety disorder and addiction. Who is responsible for the mental health of musicians? Fans, promoters, agents, A&R managers, managers or musicians?

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Thursday
Aug172017

Do We Need A System To Rate Music?

In an era of mass music media that begs for better music selection - music rating services are now providing ‘healthier’ choices of music, benefiting the audience, and supporting the music business.

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Wednesday
Aug162017

Simple And Fast Invoice Generator For Bands And Musicians

As a working musician, boring ol’ admin can most definitely be thought of as a job for tomorrow. However, having worked as a band leader for many years, I quickly found that creating professional quotes, contracts and invoices was a must if you want to appeal to high-end clients with increasingly higher expectations (and budgets).

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Tuesday
Aug152017

Q2 Hit Songwriting Trends

Hit Songs Deconstructed recently released its Top 10 Hit Songwriting Trend Report, which details the compositional trends of the songs that chart in the Billboard Hot 100 Top 10 during a specific quarter across 28+ categories, including song length, genres and influences, instruments, first chorus occurrence, tempo, key and more.

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Monday
Aug142017

[Case Study] How UnbelievableBeats.com Makes Money From Free Beats

This post was written by Wes Walls and originally appeared on the Bandzoogle Blog.

When Shaun Friedman of UnbelievableBeats.com decided to do something with his library of unused beats, he built a Bandzoogle website to put them online. Instead of selling his beats, he gave them away for free to build his mailing list, and found other creative ways to make money from them. 

He had over 100 free beats on his website when he launched it, and later added over 70 free loops. 

We talked to Shaun about how he used his free beats to grow a huge mailing list, and how he uses it to help earn a living as a producer.

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Saturday
Aug122017

MusicThinkTank Weekly Recap: (De)Value Of Online Content

Thursday
Aug102017

(De)Value Of Online Content?

There has been a fundamental pivot in the way we create, consume, and share content. As the entertainment industry has shifted from analog to digital, the behavior on how the consumers spend money for online content has significantly changed. The question is whether this content should be free and accessible to everyone (if so, to what extent), or should artists, content creators, and influencers properly charge for the online content they create. If we believe that all online content should be free, will there ever be any motivation to buy this content, and if we believe that it should not be free, are we losing out on a larger fan base?

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Wednesday
Aug092017

The World's First Facebook Live Festival 

Harnessing the power of Facebook Live, new music blog Right Chord Music has created a new type of music festival, inviting bands and artists from across the world to takeover their Facebook newsfeed.

The Takeover Festival takes place 18th, 19th and 20th August. Tune in to watch from the Right Chord Music Facebook Page.

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Tuesday
Aug082017

Negotiating A Music Producer Agreement: 7 Key Issues

This post by Canadian entertainment lawyer Byron Pascoe originally appeared on the Bandzoogle Blog

Whether you’re a music producer, or a performing artist working with a producer, it’s important to discuss the terms of your arrangement with each other.

While it’s better late than never to formalize the artist-producer relationship, it’s easier to start the conversation before heading into the studio, and much easier before the music generates interest and money.

Click to read more ...

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