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Entries in Marketing (151)

Monday
Jul242017

9 Ways To Get More Fans On Your Mailing List

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

If you do some quick research on how to get more music fans, you’ll find plenty of suggestions for getting your name out there and getting heard. But once you’ve captured someone’s attention, how do you keep it?

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Monday
Jul172017

How To Drive More Traffic To Your Music Website

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

So, you’ve put a lot of time and effort into building a stunning band website, but after the initial rush of traffic and congratulatory comments from your friends, now it’s just sort of… sitting there. Why aren’t potential new fans and industry folks finding it?

It can be disheartening to wake up to double- or single-digit website stats every morning, and countless independent musicians run into the same problem — but fortunately, there are plenty of solutions.

Here are some of the best ways to drive traffic to your music website that you can start putting into action today!

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Thursday
Jun292017

Get Out Of The Garage: 4 Tips For Success When Starting A Band

There are hundreds of bands playing across the country each night at clubs or private parties. However, only a handful of those groups will ever get a record deal or gain any type of widespread recognition or fame. What are some steps that your band can take to overcome the odds and become a household name?

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Monday
Jun122017

Complete SEO Checklist For Musicians

This post was written by Wes Walls and originally appeared on the Bandzoogle Blog.

It’s not easy figuring out how to start optimizing your band’s presence in search engines. So we took all of our SEO advice and broke it down into one handy checklist.

For details on how to do each of the things on the list, you can refer to our “Complete Guide to SEO for Musicians“ eBook.

Without further ado, here’s your checklist for optimizing your band for SEO:

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Friday
Jun022017

Tunes And Technology: 5 Ways To Promote Your Music Online

Even if your band is amazing and your recordings are tight, marketing and promoting your music can be an art form. When it comes to promoting your music online, this adds even more complexity to the process. One reason for this is because you are competing with millions of other highly refined online bands and musicians. However, with the right promotions strategy, you can get your music before a wide audience of new fans in no time. The following are five ways to promote your music online you should be actively doing now.

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Tuesday
May022017

The Complete Guide To Marketing Your Music Online

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

These days, there are so many different ways to market your music online that it’s tough to even know where to start. What’s worth your time, energy, and money? What isn’t? How many social media platforms do you need to be active on? Do email lists still matter?

This comprehensive guide will outline your options and help you determine the best approach to each aspect of your music marketing.

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Thursday
Apr272017

Spot On Track And Its Benefits To Fans And Musicians

Ever wonder what songs, artists or playlists are hot now?

Spot On Track is here to help. Spot On Track is a tool that helps listeners follow their favorite artists, songs, playlists, etc. and see how they are doing on a billboard chart standpoint.

Spot On Track is a useful tool for listeners because they are able to listen to their favorite artists and see exactly how they are doing on a billboard standpoint. Having easy to view charts, graphics and being a free beta app makes Spot On Track very user-friendly and definitely something to look into trying out. Fans are also able to see what countries their favorite artists are the most popular in.

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Thursday
Apr202017

The Top Five Reasons Having An EPK Is Important

I don’t know how many times venues, promoters, magazines, etc. have asked me for a press kit to review. If you don’t have a press kit, you’re toast. Not the good kind either.

Having an EPK can benefit artists greatly because they offer a great piece to send to anyone you’re interested in working with.

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Thursday
Apr132017

#KeeppingIt100 How To Sell Your Song (If You Chose To Inbox Or DM People) 

 

This video was made especially for those who like to Inbox or DM people to buy their music. That’s not how it works. So if you are going to do that then Sherexmykes has laid down a few techniques that may work better for you. If you are gonna do it, then do it correctly. 

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Friday
Mar312017

Why You're Not Getting What You Want

Success is built on determination, hard work, and being in the right place at the right time. Many attribute the last part to luck; I attribute it to asking for what you want and being open (aka ready) to receiving it. Many musicians have mastered the determination and hard work parts, but they still haven’t built the following and/or garnered the consideration they desire from the industry.

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Thursday
Mar232017

Top 5 Things Record Labels Look For


So you’re a bit of a bad ass, huh? You’ve got the sound that’s waiting to be discovered and are ready for the big leagues. Just because you’ve got the sound doesn’t mean you’ve got the deal these days. Now you’re thinking to yourself, what do record labels look for when signing an artist?
Here are the top five things record labels look for in an artist before giving them a deal.

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Wednesday
Mar222017

High-Integrity Strategy For Artists Who Hate Selling And Email Marketing

This article is actually a lesson from Let Fans Pay You, a course that outlines essential automated marketing strategy for artists, entertainers and their management companies. Click here to get this 5-part course delivered to you free of charge.


In this lesson of Let Fans Pay You, I’m going to explain the awkward tension every artist feels when it comes to email marketing and the strategy for alleviating that tension altogether.

That tension? Selling to your email list.

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Wednesday
Feb222017

4 Ways A Great Graphic Designer Can Help Musicians Market Their Music 

A well-designed image can serve as a strong marketing tool. As a musician, your desire is to share your music with a certain audience. In addition to creating quality music, using a great graphic designer will help your music get to more people in a quicker amount of time. A graphic designer can also help shape your audience’s perspective, since the graphics serve as a visual representation of your brand. There are four ways a graphic designer can have a direct impact on your marketing efforts.

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Friday
Feb172017

Master The Musician Side Hustle With These Income-Boosting Ideas

We could all use a little extra income. Musicians, if you’re searching for a way to supplement your income and expand your skill-set, look no further. You don’t have to sacrifice your dreams just so you can pay rent. Check out these four side hustle ideas and start earning more money today:

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