Written by Lukas Camenzind
Have you ever had one of those Aha-moments when you finally “get it”? Here are 12 of my favorite quotes that each have the potential to change the way you think about promoting your music:
“Stop promoting, start entertaining.” — Matt Colon (Manager of Steve Aoki)
“If it’s not a hit, switch.” — Derek Sivers (Founder of CD Baby)
“Don’t tell people you are broke. Guilting fans into buying your music never works.” — Ari Herstand (Musician, Blogger)
“You should quit trying only after two conditions have been met: 1.) You’ve given yourself a legitimate shot. 2.) Trying is no longer fun.” — Terry Rossio (Screenwriter)
“Give it a minute!” — Louis C.K. (Comedian)
“To help with knowing if you’re good or not, you need a mentor.” — Alex Day (Musician)
“People who cost too much: manager, lawyer, publicist, label, music publisher.” — Roger McNamee (Musician, Venture Capitalist)
“You don’t ask, you don’t get.” — Steve Rennie (Manager of Incubus)
“Your music will always be new to someone, so keep spreading the word about your previous releases, even after you’ve put something new out.” — Chris Robley (Musician, CD Baby Blog)
“Don’t listen to what people say, watch what they do.” — Jed Carlson (Co-Founder of ReverbNation)
“Remember the Bob Dylan rule: it’s not just a record, it’s a movement.” — Seth Godin (Author, Entrepreneur)
“It’s a privilege to play music fora living. Even more, it’s a privilege to have an audience. Respect that.” — Bob Lefsetz (Music Business Consultant, Blogger)