With the influx of so many social networking sites, and ways to start conversations online it’s sometimes hard to understand what it all means and how it’s helping your music career.
This week I’ve come across some great sites that break down your Social Media Buzz. These sites can give you actual hard numbers/metrics and reports on how you are getting a return in your investment of time online.
Trendrr - http://www.trendrr.com Trendrr captures and illustrates accurate, real-time market intelligence in an easy-to-use, digestible format. Users can track pre-set data through sources such as Twitter, Google Blogs, Myspace, etc. So instead of googling yourself everyday Trendrr automatically kicks out graphs and reports with weekly updates of your social media buzz.
RockDex - http://rockdex.com RockDex can see how many people say you rock. Using Web 2.0 technology they search social networks, blogs, micro-blogs, music sites and more to see if and when people are talking. Rock Dex is able to give reports with actual metrics how many potential fans have visited your social networking sites.
Bit.ly - http://bit.ly Tracking Twitter links - When the majority of Twitters need to shorten a URL most look to .., this is a bad decision for the simple fact that .. doesn’t provide any type of visitor or usage statistics, you can also forget about getting any sort of decent statistics with .. from Google Analytics. Enter Bit.ly this intelligent URL shortening service not only shortens your URLs but also provides valuable visitor and traffic referral statistics. Bit.ly tracks the total number of clicks your Bit.ly URL has generated at present, over the past day, week, month and as a total.
BlogPulse- http://www.blogpulse.com BlogPulse.com is a blog search engine that also analyzes and reports on daily activity in the blogosphere. BlogPulse gives daily blog stats that measure activity in the world of blogging (number of blogs identified, new blogs created, number of blog posts analyzed). It also comes with a conversation tracker that follows and captures the discussion, or conversation, that emanates and spreads from individual blogs or individual blog posts.
Commentful - http://commentful.blogflux.com Commentful is a service that watches comments/follow-ups on Blog posts, Digg submissions, Flickr galleries, and many other types of content. When ever there is an update, i.e a new follow-up, Commentful notifies you instantly
Cyber PR Urban is Ariel Publicity & Cyber PR’s urban division that handles Hip Hop and R&B as well as urban and urban crossover artists. We connect urban artist to Blogs, Podcasters, Internet Radio Stations, Vlogs, Social Networking sites, and Webzines. Cyber PR Urban’s Urban Plug newsletter is a free bi-monthly e-zine for musicians & entrepreneurs who want marketing, promotion and PR tips for navigating the new music business. Sign Up here:
www.cyberprurban.com. Check out past articles at:www.cyberprurban.com/blog
Christina Duren started her music career as an intern at Island Def Jam where she spent a year in the Radio and Promotions/Publicity department. At IDJ she worked with Mariah Carey, Rihanna and Ne-Yo. From there she took her first real job at Shore Fire Media working campaigns for The Roots, and Heineken Red Star Soul Tour. Christina now acts as PR Director for Cyber PR and co-founder of Cyber PR Urban.