MySpace, once the best place for anything music related. If you wanted to hear audio from your favourite musician or discover up and coming talent, MySpace was the place to go.
These days however, MySpace is full of musicians promoting to each other. And that wouldn’t be such a bad thing if it led more sales, but the truth is most of the people on MySpace are only in it for themselves. The ‘real people’, the potential fans, have more or less all left, choosing to instead use the multimillion pound social networking website Facebook.
Those forward thinking musicians instantly jumped onto the Facebook train, hoping to pick up fans with their newly set up ‘Facebook fan page’. But while Facebook has allowed musicians to create their own fan pages from near the beginning, it’s never been a complete music solution… That is until now!
Enter RootMusic, a company that provides digital solutions for musicians. RootMusic has gone ahead and created the ‘BandPage’ application, an app that allows you to put all your material and information on your Facebook fan page. You can upload and stream music, add an eye catching banner at the top of your page, list your tour dates, provide links to where people can buy your music (It’s in the Facebook rules that you’re not allowed to directly sell off Facebook, so you have to provide links to external sales pages instead), and much much more.
Sound like the best parts of MySpace anyone? Well, that’s because it is, but without all the annoying fluff that came with it.
Musicians such as Snoop Dogg, Drake, Oona, Josh Ritta and many more already use Band Page, and more will no doubt follow suit as BandPage’s popularity continues to take off.
So what do you think, does BandPage spell the end for MySpace? Or is there still some use for MySpace in terms of gaining and maintaining fans? Let me know in the comments.
If you enjoyed this post and want to create your own BandPage page, check out the step by step guide to doing this in the following post: How To Stream Promote And Sell Your Music On Facebook (A Bandpage Guide).
This article was written by Shaun Letang of the Independent Music Advice website, a website dedicated to helping musicians learn the business side of the music industry, and in turn make money from their audio.