Entropic Strategies for Music Marketing : navigating the noise

While Entropic Strategist may merely be my own word to describe the style of scatter-storm marketing I use for myself and other artists, it’s a style that was proven in the business and startup world many times over long before the Wild West of the Music Industry we have today.

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The Wearing of Hats

by Michael Shoup
singer/songwriter :: creative individual :: from Nashville, TN

Many conversations with friends and fellow musicians have sparked this idea lately. I’ll put it out there in hopes of husling up some more discussion and possibly opinions on the matter.

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