Bands & Brands Love Fliptu: Raises $1.2M for its Social Visualization Tools

LOS ANGELES, CA – April 14, 2015 – Fliptu, a popular social aggregation and visualization platform among music and entertainment brands, today announced its seed funding and exit from beta into its full release.

“We’re thrilled to announce our $1.2M seed financing today,” offered Fliptu’s founder and CEO, Jeremy Gocke. “Following our debut at the 2014 SXSW Accelerator competition, we’ve relentlessly focused on refining our product and servicing our clients in the music and entertainment industries.  This funding will enable us to bolster our product team and focus on expanding into new verticals.”  Investors in this round include Scout Ventures, Rick Dalzell (Amazon CIO ‘97 - ‘07; Board - AOL & Twilio), Rich Heise (1st investor in Groupon), Hivers & Strivers, Kelly Perdew and several other angels.

Fliptu has been the social aggregation platform of choice for many of the music and entertainment industries’ biggest names, having powered campaigns for Jimmy Kimmel Live, Britney Spears, American Idol Tour, Maria Sharapova, Keith Urban, W Hotels, KISS, Matchbox Twenty and hundreds more.  “Fliptu is our go-to tool for curating social content. It’s simple to use, the displays are beautiful and it’s engaging. Artists get to collect the best and most relevant content from their fans, and the fans get to contribute to something that visually signifies them as a part of a community,” offered Taylor Kahan, Vice President, at Crowd Surf, a premier digital agency whose clients include Britney Spears, Aersomith, Christina Perri and many more.

Fliptu’s platform offers brands and creators an affordable suite of DIY social aggregation and visualization tools. Those tools include a social page generator (social feeds aggregation); hashtag aggregator (content aggregation around hashtags); social hub wizard (content aggregation around multiple hashtags and user accounts); and a crowdbook wizard (aggregation of content via a proprietary geofencing engine).  Fliptu also features a single dashboard for brands and agencies to easily create and manage campaigns across multiple brands. 

Campaigns can be built, live and embedded anywhere with a single line of iframe code in a matter of minutes.  Flexible monthly subscriptions are available to individuals and small brands ($9 - $99 per month) as well as larger brands and agencies ($199 - $799 per month), depending on number of campaign feeds and desired import frequencies.  Offers Gocke, “Any brand or creator that uses social media to tell their story is a potential Fliptu client.  Similar to Hootsuite, our tools cater to all brand sizes and across all verticals.  We’re the presentation and visualization layer to their management and monitoring layer.”

About Fliptu

The Fliptu platform offers brands a comprehensive suite of social aggregation tools to aggregate & curate their best brand & fan social content into beautiful, engaging social visualizations. In 60 seconds, a brand can build a campaign and have it live & embedded anywhere with a single line of iframe code.  Our social embeds are proven to increase fan engagement and time-on-site, solving a major leakage problem in the customer acquisition & retention funnel. Over 15,000 brands have used the Fliptu platform to create campaigns, including prominent brands like Jimmy Kimmel Live, Britney Spears, American Idol Tour, Keith Urban, Meghan Trainor, W Hotels, Maria Sharapova, Zac Brown Band, KISS, and many more. Fliptu was a Top 8 finalist at the 2014 SXSW Accelerator Competition and subsequently named one of the 20 Most Interesting Technologies at SXSW by IPG Media Lab.