Don't Know What You've Got 'Til It's Gone

Before I delve into this article, a little disclosure.  I am a paid consultant and music editor for the online radio & marketing company, Earbits.com.  However, I write this not as someone on the payroll, not even as an industry insider – the voice of this piece is that of a struggling DIY artist and band leader of Sweetwater & The Satisfaction.

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Earbits Online Radio and "Promoted Spins"

I discovered Earbits awhile back through Hypebot, and as far as I know, I was one of the first round of artists to sign up. They had set themselves apart from other online radio stations by their commitment to promoting the independent artists versus using artists as stepping-stones to their own agenda. They recently launched “promoted spins” as an option for their artists, and I gave it a try. This is my writeup on the analytics, results, and value I found in the program.

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