5 Tips for Finding Your Online Voice

No matter the style of content you find most effective with your fans – blogging, tweeting, videos, photos, Vines, etc. – one thing remains certain: You must be consistent in your voice in order to build long-term connections with your fans.

This voice will become the building blocks for your brand both online and off, and will ultimately become the way your existing fans, new fans and the community at large identify with you as a unique presence. In other words, finding an online voice that best suits you is the first step to ensuring you are, to paraphrase Seth Godin, remarkable and not invisible.

Though there are a seemingly infinite number of ways to arrive at your own voice, here are five tips to help you focus in on what may come to define your voice later on:

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Finding Your Online Voice

When you are just getting started online – whether it’s a blog or you’ve just taken over a Facebook fanpage, or you have to do a video or put out a podcast, I won’t lie, it’s going to feel weird and it’s going to feel like everyone will judge you. You’ll feel awkward, you might sweat, you’ll start to find excuses for not doing the thing you have to do and before you know it, you’ve probably hit the whisky and passed out on the couch. I’m here to tell you that EVERYONE feels like this the first time. The trick is to work at it and have fun with it and most of all, don’t beat yourself up over it.

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