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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Wednesday
Jun222016

Email Marketing: Do's And Dont's For Musician Bands

Who ever said that music and business do not mix? 

Sure, you might think that being an artist means you are above such mundane things as paying the bills, but if you are really an artist, the only way you can continue to be an artist is to take care of business.

Click to read more ...

Tuesday
Jun212016

Facebook Live: A New Social Media Tool For Musicians On The Rise

Getting your music and message to reach the ears of new listeners — potential new fans — has never been more possible than it is today. Social media sites like YouTube, Soundcloud, Twitter and Facebook have revolutionized the music industry by sharing and promoting new content and giving fans insights into the artists behind the music.

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Monday
Jun062016

Is Beyoncé’s ‘Lemonade’ Really A Work Of A Genius?

In pop music, the word “genius,” is often only associated with the likes of John Lennon, Elvis Presley, or Janis Joplin—dead, but not forgotten because their works continue to resonate with the living. We’ve heard people delegate such a lofty praise to Michael Jackson, Prince, or Amy Winehouse when they were still alive, and we still constantly see it being juxtaposed with living legends Elton John, Morrissey, and Lenny Kravitz; therefore, to give it to a not-even-forty-years-old pop diva with saccharine monikers—Beysus, Queen Bey—is a case that will always make it a subject of debate.

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Friday
Jun032016

Setting Yourself Up For A Successful Show And After-Party

One of the first things you’ll need to think about when planning your show is budget planning. When setting your ticket prices, be sure to factor venue costs into the price to ensure your overhead is covered. Encourage people to purchase tickets in advance by advertising higher prices at the door. As you search for the perfect location, have a mental image and projected head count in mind. The style and layout will depend heavily on your audience and the type of event you are hosting.

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Wednesday
Jun012016

What I Wish (Indie) Musicians Understood

I’ve been working with recording “artists” and musicians most of my adult life. For the past 10 years exclusively I’ve been either managing or developing (or both) artists and bands in the USA and around the world. Since the music industry is going through a major paradigm shift (mainly thanks to digital downloads) it’s always interesting to see how musicians adapt and how their expectations change.

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Wednesday
Jun012016

Radio Stations Are Looking For Their Next Big Summer Hit

In May and June radio stations will be looking for the next hot summer song. In relation to this we’d like to ask you to upload and plug your summer-related releases asap.

Each release that will be plugged between 1 May and 1 July will receive a “music in the spotlight” spot on our homepage for four weeks!

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Tuesday
May312016

The X-Factor In Music Uncovered Reveals The Anatomy Of Hit Songs

What makes a great song? A catchy melody? Definitely. Killer lyrics? Possibly. But if you really want to know what helped Mark Ronson shift 14 million copies of Uptown Funk in an age where piracy and streaming rule, research suggests you may have to dig a little deeper.

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Monday
May302016

Jazz Improvisation: Change Your Mindset To Achieve Your Goal

No matter who you are, what you do and where you live, you are always scared of trying new things as far as their results are concerned. That’s is because you start judging your caliber or your intelligence on the basis of those of results, which may not be up to the mark at the first go. Considering the fact that you hardly get desirable results whenever you try out a thing for the first time (such as play music, give a speech, and start teaching at school or college etc.,) it eventually makes you believe that you are not good at it and you will never be able to perform it effectively even in future no matter how hard you work towards it.

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Sunday
May292016

How To Effectively Promote Your Music Online

Nowadays, we just can’t promote our music the way we did 10 years ago.
With the rise of social networks and mobile technology, musicians, bands and artists rely more and more on Internet to market their work and their brand.
Thousands of independent artists make a living from their passion and grow their fanbase - almost for free - using online tools and channels. So why not you?
In this article, you will find 8 ways to effectively promote your music online!

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Saturday
May212016

The Music Industry Got Murdered, Here Are The 23 Pieces Of Evidence (Pt 1)  

The MUSIC Industry got MURDERED!!! Here are the 30 pieces of evidence (Pt 1) + Recording (Certainly on the Indie level) is dead because Artist have no clear way to effectively monitize their releases! Is your Youtube or Spotify revenue going to pay rent or mortgage??? + The Record Label System has been completely dismantled, leaving no reliable form of Artist financing, development, or support. Even top tier Artist are struggling here. + As touring support/opportunities shrink, Artist are slowly watching their last viable source of revenue shrink as well. As a result we’re seeing more and more old-timers come out of retirement to perform.

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Thursday
May122016

Let's Build A Better Music Business

Attention: Independent Music Business Owners - We are looking for both participants and mission partners to build a better music business. 

From traditional to modern musicianship:

Our initiative is to advance and help the community upgrade from traditional musicianship, to modern musicianship.

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Thursday
May122016

Why Your Attitude Stinks

This article originally appeared on the Internal Affairs blog.

I’ve noticed that a lot of marketing blogs completely forget to teach their readers the basics and jump straight in to the deep end with marketing. The readers look on bewildered, yet gagging for their marketing “quick fixes” - I know, I was (kind of) one of them when I was younger. 

Understanding the very basics of marketing will allow even the most inexperienced “musicpreneur” to take the most basic concepts and create a unique, creative and effective marketing campaign from them. Therefore, that’s why my goal at Internal Affairs is to introduce the very basics before anything else.  

Now, before we begin talking about the nitty-gritty side of marketing and the music business, you need to understand a few things about being an entrepreneur.

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Thursday
Apr282016

How To Find People That Will Listen To Your Music

Do you ever get this strange feeling that someone is watching you? Maybe I’m crazy (don’t answer that), but I do. I hope they don’t watch me too closely because that’ll get weird very fast. I’ll have to scare them away by walking out to the van in suspenders and a buckwheat hat “HEY YALL HOW YALL DOIN” *van screeches away* The other day I was thinking about getting some hot wings. And sure enough, Facebook gave me coupons to Wingstop. HOW DID YOU EVEN KNOW ME SO WELL FACEBOOK THAT’S A…

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Wednesday
Apr272016

David Bowie And The Co-Creation Of Content

In 2015 we created an app called Kombie that lets you combine your selfies with clips from popular culture, live events, moments in time, in short any video available on the internet.

Our name comes from our key themes :

(K)Combine + Selfie = Kombie (pronounced Zombie with a K)

We built the technology to do this (twice unfortunately) and released our baby into the world last year. A few thousand downloads, a clunky interface (still) and a number of wrong turns but we are still alive and kicking!!

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