Blind Melon Frontman Releases Debut Solo Album and Label Proceeds Go To Charity

Travis T. Warren, the current frontman for Blind Melon, recently released his debut solo album Beneath These Borrowed Skies from Clarity Way Records, a newly established record label owned by Clarity Way, a drug and alcohol rehab facility. All of the proceeds from Clarity Way Records will be donated to MusiCares— a charitable organization created by The Recording Academy (Grammys) in 1989.

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Creating A Buzz For An Album/EP Release

OK this is going to be a quick one.

I’m going to tell you 3 cool ways that can help fuel an album/EP release using your Facebook/fanbase. You should know by now the sheer power of social media marketing, and a few good online promotion tactics in place prior to your release can really make that important difference.

Remember this was thrown together quickly, so I have only included 3 tips, however, in the next few weeks I will be compiling a much larger list of online tactics that you can use to help get your music heard. Anyway, here is what I think is cool at the moment:

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Lethal Peanut Hosts Charity Album Release 01/27/2012

Lethal Peanut Hosts Charity Album Release 01/27/2012
Advance Promotional Tracks Available Now; Additional Tour Dates Announced

WASHINGTON, DC – On January 27, 2012, Lethal Peanut will celebrate their long anticipated, self-titled, debut album with a release party at Rock & Roll Hotel. Joining the party will be regional favorites Fight the Lion and Once Okay Twice; a portion of the show’s proceeds will benefit the Duke Ellington School of the Arts to support music education in the DC area. Doors open at 8pm and tickets are $10 in advance, available at www.rockandrollhoteldc.com. Lethal Peanut recorded their debut album at Cue Recording Studios in Falls Church, VA under the direction of multiple platinum-award winning record producer Jim Ebert (Butch Walker, Meredith Brooks, Cowboy Mouth). Pre-release promotional copies of select tracks are available now for press review in advance. If you would like to request a copy, please contact Kip Talley.

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Your Next Album Release Party Live On Your Website

A big part of planning an album release is throwing a release party on the night of street date. Pulling this together can often be stressful and expensive. In a perfect world, most bands want their release party to be a live event at a good venue in their hometown. Bring everybody out to a huge show on a monday or tuesday night, play to a big crowd of fans, friends and family and hopefully a few key record execs who are there to “check you out”. Everybody has fun, you sell a bunch of albums and you get some good press from the event to boot.

The problem is that this can be extremely difficult to pull off for most artists. Without the help of a PR company or a well-connected manager, it can be nearly impossible. But more to the point, is this event really something you should be spending so much time, money and resources on? For the ever growing number of artists who are selling their music direct-to-fan through their website it probably makes more sense all the way around to host your next album release party right from the comfort of your own home, studio or whatever location you have easy access to, and broadcast it live online.

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