Record Production is Like Baking a Cake: The Hierarchy of Reaching Full Potential [GRAPHIC]

So what does baking a cake have to do with record production? It’s a helpful analogy that will help you plan how much time, effort, and expenses to devote to the different aspects of record production. Before proceeding to the next step, always be completely happy with the current phase. Continuing the process after the fact will limit your full potential as many issues cannot be corrected at a later stage.

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Little Known Tactics for Greater Touring Profits

For many independent artists organizing do-it-yourself tours, a common question  is, “How can we make more money on tour?” One of the simplest methods: by spending less. Here are some ways you can cut your expenses while on tour which leaves room for more profit.

Whether you’re planning a national, international, or regional tour the goals are the same: earn income while promoting yourself in a familiar or new territory. Reaching out to fans and connecting personally at your concerts are the keys to gaining a dedicated fan base and generating buzz around your band. Admittedly, while overall comfort plays a key role in combatting tour fatigue and  maintaining performance levels, sometimes comfort isn’t an option. If tour expenses are outweighing guarantees, try implementing some of these cost-cutting  travel techniques tailored for the DIY, self-booking independent artist. 

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Finding Affordable Mixing & Mastering

With the low prices of recording equipment and software, it is no surprise that the number of musicians trying to make it big on a DIY budget is on the rise. Seasoned industry veterans will testify that not only does an artist need to possess the talent and determination to succeed in the music business but their success depends on the team of dedicated industry professionals surrounding the artist. As more and more layoffs take place within major labels, these professionals become more accessible to the little man.

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