"It's Not Just About The Music…"

“It’s not just about the music- the music is the foundation and the platform but to make that music heard it is so much more. A great song is kind of the beginning. Even most the songs on the radio- I would say it’s half great songs and half good songs put out by great artists- people would rather hear the okay or good songs by the artists that they love and stand behind and the movement they follow rather than great songs by people that they don’t care about.”

“It’s all about the moment and the experience, you have to give people something they can remember- maybe it’s doing something in your set that’s a little bit different that they can’t get with anyone else. You have to give them exclusive content; it’s the same business model for almost anything. Why do people wanna buy this when they can buy that? What does your product have that the other products in the same exact market don’t? What’s different? Music is the same thing.”

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Like Boiler Room but in Barcelona - MOVA live

We’re proud to announce MOVA live, a brand new streaming audio/video platform based in Barcelona. We’re focused in new local talents and international residents at Gaudi’s City.

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"The Internet As A Platform For Musicians"

During my last semesters at university I started to work on the relationship between music and technology (you can take a look at my blog about Media & Technologies: http://mediaandtechnologies.blogspot.com/).

My thesis “The Internet as a platform for musicians” (it can be found at: http://www.docstoc.com/docs/document-preview.aspx?doc_id=101233079) focused on how technological innovation have shaped (and still shaping) the music world.

For this work I gathered reading material such as books, magazines, online articles, etc and I had the chance to interview ( mainly by e-mail) musicians from the US, from UK and from Switzerland. There were independent musicians, soundtrack composers & producers, radio show host and other people involved in the music business.

The project is divided in 4 sections:

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Desitara: The Search For Talent Continues

There are a lot of people around the world who are immensely talented in one or the other form of art. However there are very few platforms for these individuals to exhibit their talent. Desitara.com is a talent portal that has come as a boon for all talented individuals around the world. Desitara.com is one of fastest growing talent portals in the world. It offers a platform for individuals to exhibit their talent to the whole world.

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5 Game-Changing Music Industry Philosophies

If you work in or around the music industry it’s obvious things are changing drastically. The way people perceive and find their music has completely changed. New technology has turned the music industry on it’s head. How do we keep up? and why hasn’t the industry’s platform of doing things completely flipped as well?

Over the course of the last year I’ve been researching and developing a new platform, at least for my company to operate under. Instead of traipsing around complaining about the demise of the record business (like many of the major label execs spend most of their time doing now) I figured, something’s gotta change and fast! Being the owner of a young company, I’m not going to operate by the old platform’s standards and jump aboard a sinking ship.

More people than ever before are listening to music. It’s great! They have it coming at them from all angles, it’s just fantastic. This should be a very prosperous time for the music industry. Music is everywhere - embedded in their phones, tv, public spaces etc. So much room to make money from music. So where do we start…

Here’s my top 5 game changing philosophies. I think with an outlook shift we will actually be able to sustain ourselves. Well, I hope so at least…

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