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Welcome back to the seventh and final interview in our seven-part interview series ‘Charting the Course: A Radio Promo Discussion’.
The purpose of this series is to explore the world of radio promo, with insights from 7 people who work in and outside of the realm of radio promo, but all of whom have dedicated themselves to advising independent musicians.
Yesterday we spoke with Michael Addicott, Manager of Curation at Pandora.
Today we hear from Mark Muggeridge, founder of UK Campaign Management and Music Strategy agency Evil Genius Media.