The 10 Rules Of Networking

An insight Bobby begins his article with is more important today than ever:

“Regardless of how much talent you may have, unless someone hears about what you’re doing you’ll end up creating in your bedroom your whole life.”

This is not surprising given the ever-increasing daily uploads to Spotify (currently 40,000 tracks per day) and the general democratisation of music production, distribution, promotion and consumption through digitisation and globalisation.

In this article, I will go into each of Bobby Owsinski’s 10 rules in more detail without going into the book’s details.

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Networking For Introverts

As a newsletter recipient of Dorie Clark (keynote speaker, author of “Stand Out Networking”) I became aware of a fantastic article in the Harvard Business Review that suits my company tamanguu very well, in which she discusses the challenges and solutions for introverts in business networking.

Many music artists, but also music managers, who I met in my music business career, were introverted people. It sounds as paradoxical as it is when Dorie Clark characterises herself as introverted, despite she is often on stage as a keynote speaker. However, performing on stage is something different than business networking off the stage. Also for extroverts, this article includes some useful hints and insights.

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