Seven Ways to Get a Little Bit Closer to Your Fans

This isn’t new information: People will like you if you make them feel special. INTIMACY, therefore, is one of the key ingredients in creating loyal followers and Superfans. How do you do this if you can’t give each one a gift or a hug? There are so many ways to get closer to your fans.

Here are some of the best ways to establish that warm connection:

SHARE PERSONAL STORIES

The usual blogs of musicians are mostly informative. They simply talk about their gigs and about their latest album. That’s okay since that’s necessary but blogging about those stuff alone won’t help you build any connection to your followers.  You have to share a bit of yourself to your followers even (especially!) the most shallow details of your everyday life.  Check out Amanda Palmer’s blog. The girl is an expert on this.

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Turn Your CD into a Kick-Ass Marketing Tool

Many new bands today do not pay that much attention to how their album looks. They’re content with just having a nicely burned disc and a decent artwork- the cheaper, the better. Well, we cannot blame them. There are millions of bands sprouting everyday and everyone is doing all the hustle on the internet- viral videos, music downloads, compelling websites, you name it. Their competitors are using these tech for free! Why should they spend hundreds of dollars more for their CD artwork? Isn’t it enough that they have a CD?

What most bands do not know is that the CD packaging can be a good marketing tool. If you believe in the marketing power of the CD and you want to exhaust its marketing potential, here are the things you should include in your packaging to enhance its marketing power:

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