4 Ways Musicians Can Use An EPK

This post by Dave Cool originally appeared on the Bandzoogle Blog. 

An electronic press kit (EPK) — sometimes also called a digital press kit — is essential for making a strong first impression on promoters, bookers, media, and other music industry professionals.

You can think of it as your interactive artist resume, where anyone interested in your music can find all the information they need in one place. You can use your EPK to help you get more press, more gigs, and come across as a serious artist.

Since your website is the first place people will go to learn more about you and your music, you should host your EPK there. Then as you progress in your music career, you should keep your EPK up to date with new music, press, photos, and videos.

So, how exactly can you use an EPK to help your career?

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The Top Five Reasons Having An EPK Is Important

I don’t know how many times venues, promoters, magazines, etc. have asked me for a press kit to review. If you don’t have a press kit, you’re toast. Not the good kind either.

Having an EPK can benefit artists greatly because they offer a great piece to send to anyone you’re interested in working with.

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