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May 12, 2016 Attention: Independent Music Business Owners - We are looking for both participants and mission partners to build a better music business.
From traditional to modern musicianship:
Our initiative is to advance and help the community upgrade from traditional musicianship, to modern musicianship.
May 12, 2016 This article originally appeared on the Internal Affairs blog.
I’ve noticed that a lot of marketing blogs completely forget to teach their readers the basics and jump straight in to the deep end with marketing. The readers look on bewildered, yet gagging for their marketing “quick fixes” - I know, I was (kind of) one of them when I was younger.
Understanding the very basics of marketing will allow even the most inexperienced “musicpreneur” to take the most basic concepts and create a unique, creative and effective marketing campaign from them. Therefore, that’s why my goal at Internal Affairs is to introduce the very basics before anything else.
Now, before we begin talking about the nitty-gritty side of marketing and the music business, you need to understand a few things about being an entrepreneur.
January 4, 2016 The Inaudible Sound of the Invisible Sun.
I sure learned a lot from that guy.
“That . . . guy?” you ask.
Yep- that what he’s called. By some, anyway. Rakalam (which somehow translates into “the inaudible sound of the invisible sun”) is a moniker that was given to legendary drummer, Bob Moses, by his spiritual guide. Although (or maybe, because) my lesson with him partly felt as though I were inside of a lost chapter from an old Carlos Castaneda book, Rakalam altered my musical and non-musical life.
Epiphany, Life in the Music Business, Mindsets, Musicpreneur, motivation, music | tagged life, music November 25, 2015 Yesterday I saw a great quote:
“Success is achieved by developing your strengths, not by eliminating your weaknesses.”
It’s from Marilyn vos Savant. She’s known for having the highest IQ.
Think about it. It sounds quite logical. Weaknesses can be distracting. Eliminating your weaknesses is like eliminating the weed around a young tree. By eliminating your weaknesses, you eliminate some of the distractions that prevent you to focus on your goal, like growing your career as musician.
Artist Development, Artist FYI, Artist services, Branding, Business, DIY Artist, Education, Management, Music Business Plan, Music Education, Music Management, Music Psychology, Music Strategy, Musicpreneur, Philosophy of music, Realizing Your Goals, Succes, Success, artist, music business training, music marketing training, musician | tagged artist developement, growth, music strategy | 1 Reference May 29, 2015 Competitions, Contests, Copyright, Creativity, DIY, DIY Artist, Distribution, Indepedendant Artist , Indie, Indie Band Pomplamoose, Indiegogo, Jingles, Making Money For Musicians, Making money from music, Marketing, Musicpreneur, Online Marketing, Selling Your Merch, Vocal skills, careers, contest, direct to fan, entrepreneurship, independent music, indie musician motivation, music production, music promotion, music success, radio, selling, song pitching | tagged Aaron Billings, career, jingles, music, production music, royalty free May 20, 2014
Booking regular shows is an essential part of being a musician when expecting to be heard by the public, and a question we here at Phosphene Productions get asked a lot about. Though everyone has their own technique when it comes to finding the perfect show, many artists new to the scene should devise a “template” to work by and to keep yourself organized when contacting so many different people.
Our goal in this article is to give you a sort of template to use when beginning to develop your own booking strategy, and by the end you should have all the necessary information to kick off your gig.
Band Marketing, Booking Agents, DIY, DIY Artist, DIY Promotions, Education, Funding, Gigs, Indepedendant Artist , Information, Life in the Music Business, Live Music, Making money from music, Management, Marketing, Marketing 101, Music Industry, Music Management, Musicians Resources, Musicpreneur, Performance, Promotion, Realistic Music Careers 101, Research, The Business of Independent Music, Tips, Touring, Touring and Gigging, Tutorial, Unsigned Bands, Viral Growth, booking, earn a living playing live music, entrepreneurship, festivals, how to, independent music, music business, music festivals, public relations, recording studio, tour | tagged Band, agent, booking, booking a tour, booking agent, booking bands, booking fees, business, gig, live, marketing, show January 27, 2014 Do you have a post-show plan? Is there a set of procedures that you work on after each performance? Or, does your band simply work on the next upcoming event – the next show, the next rehearsal, time in the studio, etc.?
In almost every professional endeavor, there is some kind of routine or review period to measure performance or follow-up with customers:
In sports, the coach diligently sits down with the entire team to review footage of the previous game. Team member celebrate successes and most importantly, look for areas of improvement.
In corporate business, the board of directors and executive staff look over stock performance and make decisions to keep their shareholders satisfied.
In the arts, performers carefully review each element of the show to see what delighted audiences and what could use work.
Advice, Artist Development, Artist FYI, Band Marketing, Breaking into the industry, Business, Content Marketing Strategy, Creativity, DIY, DIY Artist, DIY Promotions, Endorsements, Indepedendant Artist , Innovation, Life in the Music Business, Live Music, Making money from music, Management, Marketing, Music Management, Music Strategy, Musicpreneur, Online Marketing, Performance, Press Release, Publicity, Social Media, Touring, Touring and Gigging, award show, blogging, booking, direct to fan, earn a living playing live music, entrepreneurship, getting signed, independent music, indie musician motivation, music business, music marketing, music podcasting, public relations, social media for musicians, sponsorship | tagged DIY, Equipment, Media, black friday, contacts, email list, endorsement, gear, gratitude, investors, merchandise, newsletter 