September 29, 2016 By, Wendy Day
Every artist or product needs rabid fans. These are the die hard fans who believe in you or your product, and support you unconditionally. They engage with you on social media, they pay for your music, they come see your live shows, they buy and wear your t-shirts and hats, and most importantly, they talk about you to other people.
September 14, 2016 What is the HARDEST part of the music business? #HardQuestions
I’ve been thinking a lot about how to make sharing information about the music business easier to follow, and easier to understand. And while I probably shouldn’t, because if an artist REALLY wants this, he or she will put in the necessary time and commitment to learn how to do this correctly. I mean, shit, I learned–I taught my damn self. I didn’t have a ‘me’ to make it easier.
Advice tagged DIY, Industry, music business September 12, 2016 Marketing is the overall image and awareness that is put forth by your brand as you advertise, promote, do interviews and basically spread the word about your music (which is your product). You need to know exactly who will buy your music, and tailor your marketing campaign to them. The best method to draw in fans is “word of mouth,” so therefore your goal should always be to spark positive conversation (word of mouth) about you and your music.
Marketing tagged ChuckInglish, HipHop, LA, Music, Musicproducer, Producers, composer August 31, 2016 There are many things an artist must have to succeed, and then there are a few things that will make life easier. Today, I am focusing on the necessities. We all know the music business is currently changing, but there have always been changes in the music industry. How we adapt to those changes determines our outlook and success. Perhaps I’m used to change because I’m from the rap world, which was new to music in the 1980s and rap just began making money for the labels heavily in the 1990s–so it’s a relatively new art form. Today, independent rap artists can build successful careers that feed themselves and their families without having to sign to a major record label. Here’s what is needed for that to happen, for rappers and for all artists and musicians looking to build a successful career:
Advice tagged Industry, Marketing, career advice, music business, success, talent August 26, 2016 A business plan is a necessary tool for anyone starting a business or anyone planning to make money with their music (selling music, performing, selling merchandise). It forces you to think about how to succeed, how to move forward, what that will cost, what obstacles you might hit and how to overcome them. It explains how you plan to run your business, how you will build it, and exactly when and how the income will come.
Business tagged music industry, rap career, recording contract 