Missing! Women in the music industry!

Don’t be fooled by the success of big names like Billie Eilish, Beyoncé and Taylor Swift. Women are not the majority. There is a drastic difference in both the representation and the portrayal of women in the music industry, compared to their males counterparts.

This year’s International Women’s Day theme was #ChooseToChallenge, as from challenge  comes change. In the spirit of this, Identity Music hosted a social media women’s week, dedicated to celebrating some of the amazing female talent we are fortunate enough to work with. Now, we want to raise awareness against the bias that lies within the industry. 

Before we continue, we should stress that we have no doubts about there being amazing male talents within the music industry. At no point does tackling such an important issue call that into question. Here at Identity Music, we work with a variety of artists across all demographics. We believe that talent and creativity are all that matters and that every musician should be afforded the same opportunities.

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SEO For Musicians

SEO is the process of making your content visible and appealing to search engines such as Google. The acronym stands for “Search Engine Optimisation” and it is exactly that. SEO is an art of optimising your content so that it will rank high on search results and bring you in organic traffic, which is traffic you don’t have to pay for! 

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Popular Myths About Starting A Music Career

Over the years so many artists have been scared off the music industry by some entirely destructive myths. We love helping an independent artist find success and watching them prove all the horrible myths wrong!

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Music Merch Guide

Many musicians struggle in turning their passion for music into a living. Why? Perhaps this is because so many artists do not realise that being a musician also means running your own business. In order to make money from your artistry, you need to wake up and smell the corporate coffee…

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Could You Be Stalling Your Own Career?

When you’re releasing music, you’ll always get periods of slow growth and increased growth. Here, we want to discuss a couple of key things we hear from artists on a regular basis, and how it might be stalling your growth…

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