The Complete Guide To Marketing Your Music Online

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

These days, there are so many different ways to market your music online that it’s tough to even know where to start. What’s worth your time, energy, and money? What isn’t? How many social media platforms do you need to be active on? Do email lists still matter?

This comprehensive guide will outline your options and help you determine the best approach to each aspect of your music marketing.

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Tips For Launching Your First Indie Album

Today’s artist is in a whole new world when it comes to getting noticed by the record industry. Years ago, it was a matter of pounding the pavement getting the big labels to at least listen to a demo you produced and hoping that someone would like what you did enough to sign you on. Sometimes you’d get noticed in clubs and sometimes studio musicians would catch a lucky break when a big name they had the chance to work with noticed them and gave them their start.

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Simple Growth Hacks That Are Necessary For Building A Solid Music Career

As the great Louis Armstrong once said, “Musicians don’t retire; they stop when there’s no more music in them.” Despite the challenges of the industry, you should never stop trying to find ways to keep making good music and growing your career.

My take on this topic is not just based on inspirational quotes and fancy sayings. It comes from having been involved in music as a marketer and entrepreneur.

Over the past few years, I have worn several hats on the business side of music, from managing upcoming artists to starting companies. My experience has given me an insider’s perspective into how different people approach their careers and the little things some people do differently (or don’t do), which sometimes makes the difference.

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Legal Basics For The Diy World: Artists, Authors, Creators And Musicians

Under US copyright law, copyright (literally, the right to make and sell copies) automatically vests in the creator the moment the expression of an idea is “fixed in a tangible medium” (in other words, the moment you write it down, type it or record it on tape). With respect to music specifically, there are really two copyrights: a copyright in the musical composition owned by the songwriter and a sound recording copyright in the sound of the recording owned by the recording artist (but usually transferred to the record company when a record deal is signed). It is important to remember that you own the copyright in your work the moment you write it down or record it, and you can only transfer those rights by signing a written agreement to transfer them. Therefore, you must be wary of any agreement you are asked to sign. 

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The Top Five Reasons Having An EPK Is Important

I don’t know how many times venues, promoters, magazines, etc. have asked me for a press kit to review. If you don’t have a press kit, you’re toast. Not the good kind either.

Having an EPK can benefit artists greatly because they offer a great piece to send to anyone you’re interested in working with.

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Why You Don’t Need A Record Label To Be Successful

We live in a time where musicians have everything they need to be successful all in fingers reach, yet many artists still don’t understand exactly why artists are steering away from labels more and more. With these few topics, artists are able to understand why you don’t need a record label to be successful in today’s music industry.

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#KeeppingIt100 How To Sell Your Song (If You Chose To Inbox Or DM People)

This video was made especially for those who like to Inbox or DM people to buy their music. That’s not how it works. So if you are going to do that then Sherexmykes has laid down a few techniques that may work better for you. If you are gonna do it, then do it correctly. 

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Top Gear For Indie Artists

There are endless amounts of indie bands out there that all sound completely different because of one reason: they have a certain sound. Though all band’s sound different, they all rely on and cherish the one thing that makes them different, their gear. Gear gives bands a means of self-expression and individuality to their sound, which is what all bands strive for. Here’s the top gear for indie bands to experiment with to take their sound to nirvana.

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6 Ways To Make Sure You’re Leaving Nothing On The (Merch) Table

This post was written by Brian Buchanan and originally appeared on the Bandzoogle Blog.​

It’s 2017! Here we all are in the future, and what do you know - the music industry hasn’t collapsed!

Sure, CDs aren’t selling the way they used to in stores. Neither is digital music, thanks to the explosion of streaming services. But those of us living the nose-to-the-grindstone, unglamorous life of the touring musician know a secret: people still buy stuff at shows.

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Why You're Not Getting What You Want

Success is built on determination, hard work, and being in the right place at the right time. Many attribute the last part to luck; I attribute it to asking for what you want and being open (aka ready) to receiving it. Many musicians have mastered the determination and hard work parts, but they still haven’t built the following and/or garnered the consideration they desire from the industry.

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5 Great, Affordable Home Recording Studios In Nashville

Planning on recording in Nashville but put off by the high cost of studio time?  Don’t overlook the area’s numerous home studios.  Here are five where you can get great results without busting your budget.

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Promoting Music Without Spending Much Money

Considering the popularity of the internet in the present era, the first and the most important thing that you need to do for promoting your music is create a music website. This would be your personal website showcasing your talent. Here, you can upload songs and music that you have created. However, make sure to promote this website by using different means for attracting visitors. One beneficial thing that you can do is allow the visitors to listen to a part of your music completely free of charge. This website can also be used for selling music.

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Top 3 Tips For Earning More In The Music Industry

Since the beginning of music’s existence, we’ve had musicians come and go but it is the pioneers, the ones who are weird and different, that are the ones we all remember!

When trying to make it in the music scene today, standing out is just as vital as anything else in having a fruitful career.
Here are our top three tips for earning more in the music industry:

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How To Get Booked At Music Festivals

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

Booking a music festival gig is one of the most effective ways to grow your fanbase and grab the attention of industry tastemakers. Earning a coveted slot on a festival lineup is a key indicator that you’re not only an extremely talented band, but also that you’re serious about putting in the work to take your music career to the next level.

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